Heliopolis Association to launch events introducing services of Egypt’s Enterprise Development Authority

CAIRO – 15 May 2022: The Heliopolis Association will launch a number of activities aimed at providing necessary mechanisms and knowledge for entrepreneurs and introducing them to the in-kind and material services provided by the Medium, Small and Micro Enterprise Development Agency, in cooperation with the Presidency of the Council of Ministers.

The events' poster - social media

On May 16 at 5 p.m. at the Heliopolis Library, the Heliopolis Association will launch a number of seminars and workshops with the participation of experts from the Medium, Small and Micro Enterprise Development Agency, in addition to providing an explanation of Law 152 on facilitation of microenterprises.

A workshop will also be held in the library to introduce the term franchise, which is an agreement in which an existing project or trademark grants a license to a second party to operate and conduct business in the name of the first brand. The main brand receives a percentage of the profits and revenues or a certain value provided in exchange for granting the franchise, or both. The workshop will highlight its objectives and benefits.

The events will also shed light on the role of women in supporting economic growth and the state’s policy in creating a dignified environment for female breadwinners and supporting women in all walks of life.

A number of workshops entitled "Start Your Project" will also be launched, in line with the objectives of Egypt's Vision 2030.