Mountain View’s Heartwork Powers the 1st Virtual Edition of the Creative Industry Summit

Over the years, Mountain View has proven to be a leader when it comes to innovation in the real estate market, always aiming to enhance the experience of its community by bringing international standards to the local industry.

 

Not just that, Mountain View has also showed the same dedication to reinvent the offices concept to cater to the 21st century workspaces with the introduction of an Egyptian rendition of Silicon Valley, Heartwork.

This was designed with the ‘science of happiness’ collaborating with Delivering Happiness (DH) - based in San Francisco, USA and the ‘science of design’ with Callison RTKL, based in Dallas, USA. Heartwork is the first international happy business hub in the Middle East.

It is no secret that in today’s age Millennials and Gen Z spend most of their days locked in an office and with generations changing, the working environment has to cope with changing needs. For this very reason, Heartwork is a brand with purpose that aims at creating a workplace happiness movement.

With a number of leading businesses in Egypt amongst the creative industry community, Heartwork booked them front-row seats to the 1st virtual edition of the Creative Industry Summit. In recognition of the event’s importance in terms of connecting business leaders as well as getting them up to date with the latest in creative industry, Heartwork was keen on offering them access to the valuable talks and discussions.

Powered by Heartwork and streamed live from Mountain View’s first happy HQ in Egypt, the summit tackled a number of hot topics in the including disrupting norms, creativity in the times of crisis, data innovation and audience engagement.

With a premium and strategic location, Heartwork is at the heart of New Cairo; minutes away from New Cairo and New Cairo Capital makes. With a smart masterplan, the project equally offers office units suitable for small, medium and large enterprises.

The gated international business hub also provides accessibility to a diversity of facilities including an artistic “Mind flow Fountain”, a distinctive fountain in the middle of a prime location within the project, in addition to the “Innovation Square”, “Inspiration Boulevard”, and “Creative Canvas” - enabling the employees to become more productive, positive, work-oriented and creatively self-expressive. In parallel, Heartwork aims to be the ideal place to produce creative output due to its young, dynamic and trendy environment. 

Therefore, it is designed to harbor different districts. The Innovation and Design district is tailored to attract advertising and media agencies, design firms, architects, fashion designers and all those who work in the creative industry.