Egypt to participate in largest tourist exhibition in Spain

CAIRO - 21 January 2020: The Ministry of Tourism and Antiquities put the final touches on the Egyptian pavilion that will participate in the 40th session of the International Tourism and Travel Fair ‘FITURE’ scheduled to open Wednesday, in Madrid, Spain.

This is Egypt's first international participation in a promotional exhibition in 2020. The Egyptian delegation is headed by Ahmed Youssef, head of the Tourism Promotion Authority.

The Tourism Promotion Authority stressed the importance of Egypt's participation in that exhibition, which is one of the most important tourism exhibitions at the international level.

Youssef clarified the exhibition is the third largest after the Berlin and London Stock Exchange exhibitions and is considered the largest tourism exhibition for Spanish-speaking countries, whether in the Iberian Peninsula or Latin America.

He added that the exhibition provides an opportunity to meet with tourist decision makers from around the world, as intensive meetings will be held with tour operators, tourism and aviation companies working in the Spanish market, and with representatives of the international media.

For his side, Hishamal-Shaer, a tourist expert, confirmed that FITURE comes among eight exhibitions scheduled to be attended by Egypt throughout the year.

Shaer pointed out that the exhibition is one of the most important three tourism exhibitions in the world, noting that the Spanish market is very important for Egyptian tourism.The Spanish and Latin tourists are interested in the Pharaonic monuments.

The exhibition includes more than 10,000 exhibitors,representing more than 165 countries. The exhibition witnesses a large number of visitors every year, exceeding 300,000 people, and receives media coverage from European and international media.