Egypt’s ‘Saheb el Makam’ the 1st in the Middle East to premiere on a vod platform before theaters

CAIRO - 17 July 2020: Egyptian film “Saheb el Makam” will premiere on Shahid Vod on July 30. 

This is the first major film in the Middle East to premiere on a vod platform before it hits theaters.

Egyptian superstars Yousra and Asser Yassin co-star in ‘’ Saheb el Makam”.

Yousra appears throughout the events of the film to Yassin who embodies the role of a wealthy businessman, in the form of a spirit and chases him. 

Beside Yassin and Yousra, the movie stars Amina Khalil, Riham Abdel Gahfour, Bayoumi Fouad, Nesrine Amin among others. ‘’ Saheb el Makam’’ is written by Ibrahim Eissa, directed by Mando el Adl and produced by Ahmed el Sobky. 

Recently Egypt’s Minister of Social Solidarity Nevine Kabbage honored Egyptian star Yousra and famed Egyptian director Mohamed Samy on their last Ramadan series ‘’ Kheyanet Ahd’’ ( Ahd Betrayal) and ‘’ El Brince’’ respectively. 

" Yousra is an Egyptian actress, singer, United Nations good will ambassador and an internationally acclaimed artistic icon. 

She is one of the most prominent actresses not only in Egypt but in the Arab region. 

Yousra was born on March 10, 1951 as Sevin Hafez Nesim. In 1980, she debuted in the film “Athkiya' Laken Aghbiya” (Smart yet Stupid). 

Yousra performed in numerous movies such as “Kasr Fel Hawaa” (Castle in the Air), “Fatah Tabhath Ann al-Hob” (A Girl Looking for Love), “Alf Bossa Wa Bossa” (A Thousand and One Kisses), and “Ebtessama Waheda Takfi” (One Smile is Enough). 

Yousra formed a successful duo with superstar Adel Emam, the matter that resulted in a number of successful films that enriched the Egyptian cinema such as “Shabab Yarkoss Fawk al-Nar” (Youth Dancing on Fire) , “Al-Ensan Yaeesh Mara Waheda” (Man Only Lives Once) , “Ala Bab al-Wazeer” (At the Door of the Minister) , “Al-Avocato” (The Lawyer) , “Al-Ins Wal-Gen” ( The Human and the Goblin) , “Karakoun Fel Shareih” ( A Police Station in the Street), “Al-Mansi” (The Forgotten), “Al-Irhab Wal Kabab” (Terrorism and Kebab), “Toyour Al-Zalam” (Birds of Darkness), and “Bobos” among others. 

Yousra was included by Arabian Business among The World’s 100 Most Powerful Arab Women and by The Middle East among the 50 Most Influential Arabs. 

In 2015, she was awarded the Achievement in Cinema Award at the Arab Women of the Year ceremony in London. 

Throughout her artistic career, Yousra was granted more than 60 local, regional and international awards, most prominently at Cannes Film Festival and Venice Film Festival. 

Yousra's cooperation with the internationally acclaimed director Youssef Chahine greatly influenced her career. 

Among her important movies with Chahine are “Hadduta Masreya” (An Egyptian Tale), "Iskendereya Kaman we Kaman" (Alexandria More and More), and "Al-Mohager" (The Immigrant). 

After a long career, including 85 films and 20 television series, Yousra started to dedicate some of her efforts to social issues, particularly human trafficking. 

She engages in humanitarian and advocacy work for women and children. 

Yousra participated in the World Economic Forum’s sessions in Switzerland, Jordan and Egypt because of her humanitarian work. 

She is currently a goodwill ambassador for many United Nations institutions, including the United Nations Development Programme, UNAIDS and the joinwt United Nations program on HIV/AIDS. 

She was the honorary president of Cairo International Film festival in 2017. 

In honor of Yousra's rich artistic career, one of El-Gouna city streets was named after the Egyptian superstar. 

On 2019, Yousra, famed producer and head of Cairo International Film Festival Mohamed Hefzy and acclaimed director Amr Salama were chosen as members to the Academy of Motion Pictures Arts and Sciences. 

Yousra was the first Egyptian and Arab female filmmaker to attend Oscar ceremony and walk on its red carpet.