Egypt’s Prime Minister Dr. Mostafa Madbouly commended United Media Services for highlighting the urban development of the region at the New Alamein Festival.
Marabouly said during the press conference held during his visit to the New Alamein Festival, that what UMS is doing at the New Alamein Festival for the second year in a row is “something that brings happiness” and that what is performed in the festival remains part of the Egyptian state’s strength in attracting tourism and investments.
Dr. Mostafa Madbouly pointed out that these types of festivals promote Egypt abroad in a wonderful way, and that he is not exaggerating when he says that when he meets senior officials in Arab and foreign countries, he finds them talking about El Alamein from the info they get from the heart of the New El Alamein Festival.
The Prime Minister added that the festival and the UMS are arms to market the Egyptian achievements and this brings positive returns to the Egyptian state.
The New Alamein Festival comes within the framework of the strategy of the United Media Services Company to launch national initiatives, including the New Alamein Festival, to highlight the urban development witnessed by the entire North Coast region, most notably New Alamein City, and promothe tourism in the city with its charming beaches and moderate climate most days of the year, as well as promoting investment opportunities in the northwest coast region and emphasizing the role of soft powers in supporting the state’s development efforts and developing various tourist destinations.
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