The Forty Rules of Love play achieves over one million in revenues

Cairo – 22 July 2017: After about 3 months from its display on the National theatre, the forty rules of love play raked in more than 1,000000 L.E ($ 55974), despite that it was produced with only L.E 200000 ($11195).

This is considered a record in the history of the National theatre, as it is the first play to achieve such revenues without relying on superstar actors.

The play is adapted from the famous novel 'The Forty Rules of Love' by acclaimed Turkish author Elif Shafak. The novel revolves about the forty years old Ella Rubenstein who is unhappy in her marriage.

She accepted a job to work as a reader for a literary agent, where her first task was to read and write a report about a novel named "Sweet Blasphemy’’ written by an author named Aziz Zahara. Rubenstein was fascinated by his story of Shams’s search for his beloved Rumi.

She was also dazzled by Shams’s rule that gives insight based on the unity of all people and religions, in addition to the existence of love inside each one of us.

After reading the story, Rubenstein realizes that Rumi’s story parallel's her life, and Zahra was like Shams who will set her free.