Mars Wrigley doubles investments in Egypt to LE 2B

CAIRO - 27 February 2018: "Egypt represents a wonderful success story for Mars. Since we started our operations in 1995, Egypt had been and still a perfect market, which supported our choice of Egypt to be our center of production in the ME and Africa and double our investment in the country to LE 2 billion by the end of 2018," said president of Mars Wrigley Confectionery, Martin Radvan.

He added Mars expansions “reflects confidence in the Egyptian economy and our commitment is firm towards the Egyptian market."

Mars regional president for AMEA region, Ehab Abu Oaf said that the latest expansion will lead to multiplying Mars' exports from Egypt to $100 million by the end of 2018, where 80-90 percent of the production will be directed to export.

He added that these two lines will provide 190 direct job opportunities, in addition to hundreds of indirect jobs.

Mars Egypt exports to more than 20 countries, reaching Australia, Africa, MENA and Europe.

Mars is one of the world's leading companies in chocolate production that works in 80 countries; it started its investments in Egypt in 2001.