Google Wallet to launch in January 2025

Cairo – December 22, 2024: Google is preparing to launch its mobile payment system, Google Wallet (also known as Google Pay), in Egypt in January 2025, marking a significant expansion of the country's digital payment ecosystem.

This announcement follows the recent debut of Apple Pay and the Central Bank of Egypt's (CBE) rollout of payment card tokenization for mobile apps.

Unlike Apple Pay, which is limited to certain Apple products, Google Wallet is compatible with a wider range of devices, making it more accessible for a broader audience.

Google Wallet, launched in 2011, has become a key player in the mobile payment sector, offering users the ability to store their card information securely on their smartphones and make payments directly from their devices.  

The app's features include the ability to make payments, much like Apple Pay, allowing users to pay for goods and services using their phones. Google Wallet also enables users to integrate a variety of items, including loyalty cards, metro cards, entertainment tickets, and more, into their digital wallet, providing a comprehensive and convenient solution for everyday transactions.

In terms of adoption, Apple Pay’s Tap to Pay feature can be used by merchants within the Paymob network. There is no confirmation from other POS vendors at this time.