ASORY Unveils Its Most Diverse Collection yet ‘The Dream of Fantasia’

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Wed, 15 Dec 2021 - 04:10 GMT

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Wed, 15 Dec 2021 - 04:10 GMT

ASORY, a fashion empire and one of the leading emergent fashion houses in Egypt by designer and entrepreneur Rana Yousry, unveils the most diverse collection yet. The Dream of Fantasia '21 collection, is an expressive gateway where the fantasy tale is only told through the lens & the creation of the designer.
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The collection captures the essence of your prefunds, deepest dreams, challenges, madness & fear. The Dream of Fantasia dissects your emotions, thoughts, and inspirations within every detail choice. 
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Inspired and redefining Alice in the wonderland, the designer defines strong women’s self and life journeys through the challenges and success. Where Alice is you and me on a self-exploration journey exploring through life’s different hats. We are the mad hatter, the red queen, white queen and Alice.
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The Dream of Fantasia creates different lines of silhouettes that define the softness and boldness, the love and madness, using a twist of organza gazar, satin razmir, shantung highlighting the designs with hand embroidery and design details made from her own self personality.
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ASORY collaborated with the most creative team to create one of a kind expressive editorial shoot. A set that have been built for almost 3 months to define the Collection story. 
 
The shoot is in collaboration with:
Art director/ Photographer:@waleed_elgazzar
Set Design: @waleed_elgazzar& @shadensherif_ 
Props: @waleed_elgazzar& @shadensherif_ 
Fashion Stylist:@mazen.zakiiii 
Assistant Stylist:@salma_elhaggar 
Makeup Artist: @makeup_by_doaamahmoud 
Hair Stylist: @ahmedstar8085 
Model: @linakhattab._ 
Photographer’s Assistant: @yourblueberry 
Studio: @irisphotostudios
 

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