Egypt’s Min. of tourism & antiquities launches promotional campaign #ExperienceRamadanFromHome

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Wed, 29 Apr 2020 - 01:46 GMT

BY

Wed, 29 Apr 2020 - 01:46 GMT

Ibn Tulun Mosque  - Facebook

Ibn Tulun Mosque - Facebook

CAIRO - 29 April 2020: The Ministry of Tourism and Antiquities, represented by the General Egyptian Authority for Tourism Promotion, is launching a promotional campaign to introduce the rituals of the holy month of Ramadan to the various tourist destinations in Egypt.

This will be held under the slogan "Experience Ramadan from Home" on all the official social media platforms of the ministry and the Tourism Promotion Authority.

Head of the General Egyptian Authority for Tourism Promotion Ahmed Youssef explained that this campaign aims to introduce the unique atmosphere of Ramadan in Egypt to the Arab and international audiences, and to shed light on the celebrations that fill the Egyptian streets, homes, hotels and cafes, inviting the world to enjoy these places after the return of the tourism movement.

The president of the commission indicated that video clips of ancient Egyptian dishes will be presented every Saturday, starting May 2.

Youssef pointed out that the campaign presents diverse content using various presentation methods, to make sure the campaign attracts multiple segments of the international, Arab and local audiences.

This content provides information on the benefits of fasting, and information about the various Islamic monuments through riddles, which allow more communication and interaction with the public.

The campaign also presents short stories on the origins of lanterns in Egypt and stories from the Museum of Islamic Art.


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